Mural Unveiled By Local Artists On BD:Walls Talent Programme

A striking new mural, entitled ‘Serving the District’, has been unveiled at Morrisons’ Idle store in Bradford, as part of the BD:Walls Talent Development Programme. The initiative from Bradford 2025 UK City of Culture is designed to support and nurture emerging artists across Bradford district.

The programme is part of a partnership between Bradford 2025 and the Morrisons Foundation, which provided funding for the initiative. Through BD:Walls and a partnership with renowned street art collective, Graffwerk, the Bradford 2025 team are equipping local creatives with new skills, knowledge and opportunities in the street art industry, with some participants exploring this medium for the first time.

Blending photographic and illustrative styles with bold urban textures, the new mural celebrates Bradford’s vibrant cultural identity and its legacy as a centre of innovation, creativity and community. Key elements of the design, created collaboratively by the artists on the programme, include a traditional market stall - a nod to Morrisons’ beginnings in Bradford, as well as fresh produce and livestock to reflect the district’s rich food culture. Iconic landmarks, Bradford City Hall and Lister Mills, also feature alongside elements symbolising the district’s South Asian community and the city’s celebration as UK City of Culture 2025.

David Scott, Director of Corporate Affairs at Morrisons, said: “We’re incredibly proud of our Bradford roots, so it’s been a real privilege to support this project through the Morrisons Foundation. The mural at our Idle store celebrates the city’s culture and heritage, while also providing opportunities for emerging local talent to grow and shine. It’s exactly the kind of positive community impact we aim to achieve.”

Dan Bates, Executive Director at Bradford 2025, added: "This mural is a brilliant example of what our City of Culture year is all about - celebrating the creativity that already exists in Bradford while making space for new voices to emerge. We’re thankful that through the partnership with Morrisons, we’re giving local artists a platform to tell our city’s story in bold, visible ways as well as developing their talent through this scheme. We’re delighted with the result and can’t wait to see more murals appear across the district."

The mural is one of a series of new street art works being delivered across the district through the BD:Walls project.

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Images: Mural by BD:Walls Talent Development Programme artists - supported by Graffwerk (Photographer: Daniel Johnson)